RBI turns into world’s first financial authority with one million Twitter followers

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“RBI Twitter account reaches 1 million followers today. A new milestone. Congratulations to all my colleagues in RBI,” Governor Shaktikanta Das tweeted.

In a primary amongst central banks, the Reserve Bank of India has develop into the primary financial authority on this planet to have greater than 1 million followers on its official Twitter deal with.

Despite a lot much less financial firepower, the Reserve Bank of India (RBI) has overwhelmed the world’s strongest central banks — the U.S. Federal Reserve and the European Central Bank — on Twitter by a large margin, rising as the preferred central financial institution on the microblogging website with over 1 million followers.

As of Sunday, the RBI deal with is adopted by as many as 10,00,513 folks world wide.

The achievement is spectacular because the 85-year-old Reserve Bank was additionally a latecomer to the world of Twitter because it created the account solely in January 2012.

According to the newest info out there on the RBI’s Twitter deal with ‘@RBI’, the variety of followers has elevated from 9.66 lakh on September 27, 2020 to over 10 lakh as of Sunday.

“RBI Twitter account reaches 1 million followers today. A new milestone. Congratulations to all my colleagues in RBI,” Governor Shaktikanta Das Tweeted on Sunday.

At the second slot is the a lot lesser identified central financial institution of Mexico (Banco de Mexico) with 7.74 lakh followers, adopted by Bank of Indonesia (7.57 lakh). The U.S. Federal Reserve, the world’s strongest central financial institution, has solely 6.77 lakh followers, inserting it at a distant fourth slot.

With 5.91 lakh followers the Frankfurt-headquartered European Central Bank, the second strongest financial authority on this planet, comes fifth.

At the sixth rank is the Central Bank of Brazil with 3.82 lakh followers and the Bank of England is at a distant seventh with 3.17 lakh followers.

The Bank of Canada comes subsequent with 1.80 lakh and the State Bank of Pakistan is the ninth largest with 1.16 lakh followers.

At the tenth slot is the Reserve Bank of Australia with 49,200 followers.

The central financial institution of France has nearly 37,100 followers, whereas the Deutsche Bundesbank has round 30,000 followers.

The third strongest financial authority, the Bank of Japan, has solely 28,900 followers on its Twitter account.

The U.S. Fed joined Twitter in March 2009, whereas the ECB has been lively on the microblogging website since October 2009.

Governor Das, who assumed workplace in December 2018, has a separate Twitter deal with with 1.35 lakh followers.

Since March 2019, the rely of followers has greater than doubled from nearly 3,42,000 to over 7,50,000 by March 2020. And through the first seven-week of lockdown that started on March 25, followers have elevated by greater than 1.5 lakh, in keeping with an official.

In the present monetary yr, as many as 2.5 lakh new followers joined the RBI deal with.

Besides the primary twitter deal with, the RBI additionally has one other Twitter account known as ‘RBI Says’, which it makes use of to achieve out to the common-man and has additionally began a Facebook web page with the identical title in early April.

It has additionally launched a buyer consciousness marketing campaign to forestall gullible account-holders from being duped by fraudsters.

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